Pennyfarthing Homes has reinforced its commitment to strategic growth and quality-led development with the promotion of Nick Stone to Land and Planning Director. This key leadership appointment recognises Nick’s long-standing contribution to the business and his pivotal role in helping shape its land and planning success over the past 15 years.
Nick joined Pennyfarthing Homes in 2010 as Land Manager and has since been instrumental in identifying, securing and promoting high-value residential land across Dorset, Hampshire and the New Forest. His expertise has helped the business grow its land portfolio while maintaining a focus on sustainability, design quality and community values.
Driving Pennyfarthing Homes’ future land strategy
In his new position as Land and Planning Director, Nick will lead Pennyfarthing’s land and planning function, with a focus on securing a further 500 residential units through a mix of immediate and longer-term strategic opportunities. This initiative is vital to supporting the company’s ongoing growth ambitions and maintaining a strong pipeline of future developments across the South.
Mark Adams, Executive Chairman at Pennyfarthing Homes, commented on the promotion:
“Nick’s promotion reflects both his deep understanding of the land market and his consistent ability to deliver results. His strategic insight and collaborative approach will be vital as we continue to navigate a challenging planning and economic environment. We’re confident he will play a key role in driving the next phase of our expansion.”
Creating opportunities across Dorset, Hampshire and Wiltshire
With an ongoing appetite for growth, Pennyfarthing Homes is actively seeking new opportunities with landowners, agents and promoters throughout Dorset, Hampshire, Wiltshire and the New Forest. The business is keen to engage in conversations that could unlock high-quality, sustainable residential development sites that align with its vision and values.
Nick Stone shared his perspective on the next stage of Pennyfarthing’s journey:
“I’m proud to have developed my career with Pennyfarthing Homes and to now lead our talented land and planning team. The market continues to present challenges, but also opportunities for those who can move decisively. My focus will be on strengthening our land pipeline and securing quality sites to deliver at least 500 additional homes over the coming years.”
Supporting sustainable growth for the next 50 years
As a family-owned housebuilder with 50 years of experience, Pennyfarthing Homes continues to build high-quality, thoughtfully designed homes across the South. This leadership expansion further reinforces the company’s long-term vision, enhancing its ability to deliver sustainable, community-focused developments for future generations.
